BRANDING CHINA

FAK3 have been commissioned to create the retail interior strategy for the global skincare brand throughout China and the Asia Pacific with over 100 shops.

The concept was to develop an iconic design capturing the spirit and brand philosophy, creating a series of floating display showcases which visually look like water blocks made of glass and light. With meticulous detailing and careful use of light, the display showcases have become iconic showcase in department store throughout China.